How to be a solar agent: Analysis of hot topics and industry trends on the Internet in the past 10 days
As the global energy transformation accelerates, the solar energy industry has become an investment hotspot. In the past 10 days, topics such as solar energy agency, policy support and technological breakthroughs have triggered extensive discussions. This article combines hotspot data from the entire network to analyze the opportunities and operational guidelines for solar energy agents.
1. Top 5 hot topics in the solar energy industry in the past 10 days
| Ranking | Topic keywords | Search volume increase | Related events |
|---|---|---|---|
| 1 | Household photovoltaic subsidies | 320% | Many provinces released new policies for distributed photovoltaics in 2024 |
| 2 | Solar energy agent franchise | 185% | Head brands open regional agent recruitment |
| 3 | Photovoltaic module price reduction | 150% | Silicon prices fall to historic lows |
| 4 | Photovoltaic + energy storage | 120% | New optical storage system released |
| 5 | Overseas photovoltaic market | 90% | Middle East photovoltaic project bidding launched |
2. Three mainstream models of solar energy agency
According to recent industry trends, the mainstream agency model presents the following characteristics:
| Agent type | Investment threshold | profit margin | Popular brands |
|---|---|---|---|
| Product regional agent | 200,000-500,000 yuan | 25-35% | Longi, Trina, Jinko |
| System integration services | 500,000-1 million yuan | 30-45% | Sungrow, Huawei Digital Energy |
| Community Promotion Partner | 50,000-100,000 yuan | 15-20% | Chint, Skyworth Photovoltaic |
3. The core advantages of solar energy agency in 2024
1.policy dividends: The latest data from the National Energy Administration shows that the newly installed distributed photovoltaic capacity in Q1 2024 will increase by 67% year-on-year.
2.Technology is mature: TOPCon module efficiency exceeded 25%, and the competitiveness of agent products was significantly improved.
3.market demand: According to industry research, 78% of home users consider installing photovoltaic systems
4. 5 steps of solar agent practical operation
| steps | key action | Things to note |
|---|---|---|
| 1 | market research | Focus on local subsidy policies |
| 2 | Brand filter | Check whether the company has entered the white list of the Ministry of Industry and Information Technology |
| 3 | Qualification preparation | Requires mechanical and electrical installation or electrical construction qualifications |
| 4 | Team building | It is recommended that professional and technical personnel account for ≥30% |
| 5 | Channel construction | Focus on developing cooperation with home decoration companies and property management companies |
5. Industry risk warning
According to recent consumer complaint data, special attention needs to be paid to:
| Risk type | Proportion | Precautions |
|---|---|---|
| Product quality disputes | 42% | Choose first-line brand authorization |
| Installation service complaints | 35% | Establish standardized construction procedures |
| Power generation is not up to standard | 23% | Adopt intelligent monitoring system |
Conclusion:The current solar energy agency market is in a period of two-wheel drive driven by policy and technology. Data shows that the household photovoltaic market size will exceed 200 billion yuan in 2024. It is recommended that investors focus on emerging fields such as photovoltaic + energy storage and BIPV, obtain brand agency qualifications through formal channels, and share the dividends of green energy development.
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