What brand are the dirty shoes?

What brand are the dirty shoes?

In recent years, "little dirty shoes" (that is, sneakers that are intentionally distressed and have a worn effect) have become a popular item in the fashion circle, especially among young people and fashion bloggers. This article will take stock of the popular dirty shoe brands on the Internet in the past 10 days, and analyze this trend for you based on structured data.

1. The popular background of dirty shoes

The popularity of dirty shoes stems from consumers' pursuit of "imperfect aesthetics". Different from traditional new sneakers, this type of shoes creates a unique retro feel and storytelling through artificial distressing, ink splashing, oxidized midsoles and other processes. In the spring and summer of 2024, this style continues to heat up due to celebrity sales and social media communication.

2. Inventory of mainstream dirty shoe brands

According to the sales data of various e-commerce platforms and the volume of voices on social platforms, the most popular dirty shoe brands currently include:

3. Things to note when choosing dirty shoes

1.Process differences: High-end brands usually use hand-made distressing, and the wear effect of each pair of shoes is unique; while imitations are mostly machine-processed in batches, leaving hard marks.

2.Material distinction: The uppers of genuine sneakers are mostly first-layer cowhide, which retains its softness even after being worn; low-priced models often use synthetic leather, which is prone to cracking.

3.price trap: Recent monitoring found that the fake rate of a certain second-hand platform "Golden Goose Purchasing Agency" reached 37%. It is recommended to purchase through official channels.

4. Matching suggestions

According to the latest experimental data from fashion blogger @TrendLab:

5. Industry Trend Forecast

According to WWD’s latest report, the dirty shoe market is showing three new trends:

1.Environmentally friendly process upgrade: Brands begin to use biodegradable dyes to create aged effects

2.The rise of customized services: Nike By You and other platforms launch the "custom wear area" function

3.The replacement market explodes: Weekly sales of dirty shoes from ZARA and other fast fashion brands exceed 50,000 pairs

Dirty shoes have developed from a subculture item to a phenomenal trend, which reflects consumers' strong demand for personalized expression. When choosing, you must not only pay attention to the brand value, but also consider the actual wearing scene, in order to find the "perfectly imperfect" shoes that best suit you.