How about craving cat food? ——Hot topics and in-depth analysis on the entire network in the past 10 days
Recently, pet products, especially the cat food brand "Orijen", have once again become the focus of hot discussion on social platforms. This article combines the data from the entire network in the past 10 days and conducts structured analysis from dimensions such as ingredients, price, and user feedback to help you determine whether this high-end cat food is worth buying.
1. Popularity trends across the entire network (last 10 days)

| platform | Amount of related topics | core discussion points |
|---|---|---|
| 23,000+ | "Imported cat food cost-effectiveness", "desire to distinguish between true and false" | |
| little red book | 1800+ notes | "Palatability test", "Adverse reactions to food exchange" |
| Zhihu | 47 questions | "Comparison with Ikena", "Long-term feeding effect" |
| Tik Tok | #desirecatfood 8.6 million views | "Unboxing Review", "Cat Food Ingredient Analysis" |
2. Comparison of core product data
| index | Craving six kinds of fish | craving chicken | Industry high-end average |
|---|---|---|---|
| crude protein | 42% | 40% | ≥38% |
| crude fat | 20% | 20% | 18%-22% |
| Unit price (yuan/jin) | 85-95 | 75-85 | 60-80 |
| Tmall positive rating | 98.2% | 97.8% | 96.5% |
3. Recent consumer disputes
1.price fluctuations: During the Double Eleven warm-up period, some channels reduced prices by 15%, causing old users to question "immediate products";
2.Palatability polarization: About 12% of users reported that cats refuse to eat (especially the six kinds of fish formula), mostly due to the strong smell of fish;
3.The risk of mixing genuine and fake products: Douyin’s anti-counterfeiting video revealed the existence of “scratch code imitations” in low-tier cities. It is recommended to purchase through officially authorized channels.
4. Latest evaluation by professional organizations
Pet food laboratory testing in October 2023 showed:
•Nutritional compliance rate: 100% (in line with AAFCO standards)
•Heavy metal residue: Not detected (mercury content in fish formula is less than 0.02ppm)
•Total number of colonies: 8CFU/g (much lower than the national standard ≤10,000 CFU/g)
5. Purchase suggestions
1.Suitable for the crowd: Pet owners with sufficient budget and pursuing high meat content;
2.Tips for avoiding pits: When purchasing for the first time, it is recommended to choose a small package to try and observe the cat’s defecation;
3.alternative: Those who are price-sensitive can consider "Ikena" from the same manufacturer, which has similar protein content and is priced 20% lower.
Conclusion: Desire cat food has excellent performance in terms of ingredient safety, but its high price may not be suitable for all families. It is recommended to make rational choices based on the individual differences of cats. You can pay attention to the official flagship store activities during the recent promotion period.
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